Logo Trends in 2016
This is an interesting read. I have noticed quite a few of these trends in the last few years. I'll figure a few ways to incorporate them in some future projects - most notably the negative space logos. These are always so doggone clever!
2016 Logo Design Forecast 4: Negative Space
Negative space will continue to amaze. A design is something you see first, but then it speaks to you and you understand what it is saying. That is what makes a design work. If it is able to convey more than this, and the consumer is able to pick up on a deeper message, it becomes much more special. This is why negative space will continue to lure many to explore its strengths.